Business Intelligence For The Fashion Industry

It can be costly for any serious fashion business to ignore BI tools now and risk playing catch-up later. It is no secret that data analytics are useful tools in making business decisions – in predicting future trends.

So, increasingly more fashion businesses now have their hands on BI tools that help them run with greater confidence rather than relying on guesswork.

As Business Intelligence tools use in businesses become more common, more players in the fashion industry will embrace the technology.

But you may be wondering what ways exactly can BI, and data analytics be used in the fashion industry?

Ways that BI can be applied in the fashion Industry

Discovery of features that customers demand most

If you can have the attention of customers in any business you are sure to thrive and remain in the business. This is the power that BI can provide.

With business intelligence tools, fashion brands can gain insights into what customers love most in designs. For example, brands will likely sell more if they have insights into data about the trendiest colors, styles, and even the sizes in men and women’s clothing.

This can be the basis for other key decisions like how to target advertising, future stocking, and dealing with competition.

Aid in Predicting Trends

As long as you have access to data sets, it is possible to confidently predict future trends under your control. For example, if you notice a change in sales of a particular item, it will help to estimate the success should a similar design be made.

Knowing key fashion business trends in design and styles can make planning intentional and increase revenue.

Control Manufacturing to Distribution Networks

Ideally, sales outlets can have input in the way that dressmakers produce particular clothing. By using BI tools in monitoring some live data, future orders from manufacturers can be made in real-time.

A possible use case of the business intelligence tool would be making orders from manufacturers based on how present sales data match with the predicted model.

All things being equal, it is possible to tweak the process of manufacturing and product delivery to the final consumers in a way that will cut the extra cost of storage.

E-Commerce businesses are already using similar BI tools but brick and mortar fashion stores can apply this model in their business as well.

Improve sales in real-time

Future opportunities for improving sales by providing more business intelligence powered customer information could be possible but OLAP BI tool is an example of success in fashion and business intelligence.  It is on record that this BI tool made 20% sales revenue from fashion show dresses alone!

In this case, customers who attended a fashion show were later targeted with informed advertisements from a database.

Guides Designers and Customers on Supply and Buying Decisions respectively

When Designers know the ongoing trend and the predicted trends, it can help them to adjust to what customers want.

Also, business intelligence tools can be used to shape shoppers’ experience, especially online customers. With business intelligence tools, customers can expect to easily find more personalized results of their searches.


BI is not magic; it’s based on data analytics to make predictions that can be useful in everyday business decisions.

Simple or complex, data analytics can be applied to fashion businesses to increase profit.

Singer 7258 100-Stitch – 2020 Review

The Singer 7258 is a sturdy, versatile sewing machine that’s jam-packed with features and settings.

While researching my next sewing machine, the 7258 consistently stood out due to its extensive feature list and strong customer reviews. I’ve summarized my research below.

Computerized Machine with 100 Stitches

There are two things I look for: ease of use and versatility. Fortunately, the Singer 7258 excels in both areas.

Unlike cheaper models, the 7258 has an LED screen. This lets you alter various settings, including stitch width and length, much faster.

You can also use the LED screen to switch between 100 different stitches. To give you an idea of the variety of stitches available, there are 76 decorative stitches included, along with a number of essential and stretch stitches.

Additionally, the machine has seven automatic one-step buttonhole settings, making it easy to create the perfect buttonholes for your project.

10 Presser Feet

Continuing with the theme of versatility, the Singer 7258 comes with ten presser feet. These include all-purpose, zipper, overcasting, blind hem, gathering and darning stitch feet.

The combination of presser feet and 100 stitch settings means that there are few projects you won’t be able to take on with the Singer 7258.

Features and Specifications

  • The Singer 7258 is built with an automatic threading system. In fact, the manufacturer claims that you can thread the machine in around six seconds!
  • The drop-in bobbin is designed to be easy to load. It also has a transparent cover so you can see how much thread is left on the bobbin.
  • There are 13 needle positions. These are very useful for specific tasks, such as sewing a zipper.
  • The Singer 7258 has a programmable needle that lets you control the stopping position. This may sound like a minor feature – but can be useful for projects such as quilting.
  • The machine’s bobbin automatically winds itself, saving time and reducing frustration.
  • Aside from the machine itself, the 7258 also comes with an instructional DVD. This teaches you how to use the machine, along with tutorials for threading and stitching.

Customer Reviews

The Singer 7258 is a versatile sewing machine that’s smooth, quiet and comes with a number of useful features. If you’re serious about sewing and need a machine that can handle almost any project, the Singer 7258 is a good choice.

Reviewers are generally very happy with the Singer 7258. There are, however, a few minor problems mentioned by reviewers.

These include that the thread can sometimes bunch when working with certain materials, such as nylon, and that the motor can struggle with thick materials.

The majority of reviewers, however, agree that the Singer 7258 provides excellent value for money. Some reviewers actually complement the machine’s ability to handle thick materials, so the previous negative comments may have been caused by the wrong settings.

Other comments, including “I love this machine!” and “fantastic value,” indicate the strong positive response to the Singer 7258.

Considering the huge quantity of positive reviews, I have no hesitation in recommending the Singer 7258 for almost any project.

Singer 7258 versus Brother CS6000i

There aren’t many sewing machines that can match the 7258, but the Brother CS6000i is an example of one that can.

Both machines provide a variety of features, although in terms of functionality the Singer model is slightly ahead. This is mainly due to the programmable needle and seven buttonhole settings – features that aren’t available on the Brother model.

That doesn’t mean you should ignore the Brother CS6000i though. While it has fewer stitches and functions, it does come with an oversized table that is useful for larger projects. The Brother sewing machine is also slightly cheaper.


The Singer 7258 is a model I highly recommend. During my research, I found that this model is one of the highest rated in its price range. It also has enough features and settings to accommodate almost any type of sewing. Whether you’re a sewing veteran, or just getting started with your first project, the Singer 7258 has everything you need.

How to Start A Home Based Embroidery Business

Embroidery business

Embroidered accessories and custom apparel is a great business that’s incredibly easy to start and operate. All you’ll need is some basic business skills and an embroidery machine.

While it can seem a little tricky when picking equipment and finding the right audience to target, it’s easy to start your small business in your spare time.

Our Breakdown

1 – Join custom apparel and embroidery associations to get trends, ideas and the latest news for how to begin an embroidery business.

Be sure to attend trade shows to network with embroidery professionals and suppliers. Also read books and journals regarding custom embroidery.

Nation Network of Embroidery Professionals (NNEP) is a great place to start!

2 – Write out marketing and business plans that define your target market.

The customers you sell to will ultimately define the type of accessories and clothing you provide, which will equally help you select supplies and equipment.

Creating custom embroidery for uniforms, the commercial market, giveaways as well as other marketing items, is the foundation of all customers. Private customers tend to look for custom embroidery on clothing and gift items.

3 – Select an embroidery machine.

Most of the embroidery machines out there allow you to connect to a computer and have software that produce digital designs. Find a machine that offers a warranty, support, and training (read our top rated embroidery reviews).

Select a machine that will fit your specific production goals and the type of material you intend to work on, as well as the software that will produce the required results. It’s also possible to start small with embroidery by hand or home embroidery machine. You can invest in a large machine as your orders grow.

4 – Remember to contact your local government offices to inquire about the kind of licenses you require and register your business.

Get more information from

5 – Find a location and sell your products.

Most embroiderers start small usually at their home setting. You’ll need a clean, spacious room that can hold your computer, supplies as well as your embroidery machine.

Also, you’ll need some office space for administrative tasks and files. If you have a storefront or plan to allow customers in your home, find out about the local zoning requirements that affect parking as well as traffic.

6 – Hire a part-time assistant for support or learn the necessary business skills.

You’ll need to manage your orders, accounting, customer service and marketing.

7 – Find and talk to an accountant, lawyer or other business/financial adviser regarding your business.

You may need to deal with several other financial aspects such as insurance, accounting and liability issues to cover your property and goals for added peace of mind.

8 – Inform your business associates and friends about your intention to start a custom embroidery business.

It’s one of the best and proven ways of getting started with word of mouth advertising.

9 – Locate your suppliers for other products you’ll need like clothing, thread and accessories.

Create a system that allows making orders and suppliers whenever you require them. Keep the supplies inventoried so that you know when you’re running low on items.

10 – Remember to advertise in local newspapers and journals.

For instance, contact sporting goods stores as well as other custom stores in your location to advertise your services.

Top Mistakes ToAvoid (30 minute video)

Fabric Stitches

Fabric stitshes

Impressions: Available in solid colours or hand-dyed, Impressions is a 50% wool, 50% silk blend. The solid colours coordinate with Soie Cristale silk, and the hand-dyed colours coordinate with Watercolours and Waterlilies.

Watercolours: Three-ply hand-dyed pima cotton in variegated colours.

Waterlilies: Twelve-ply hand-dyed variegated silk, offering a subtle sheen with good light reflection qualities.

Wildflowers: Single strand hand-dyed cotton in variegated colours, offering a matte finish.
Cotton Floss: Six strand embroidery floss in both solid and variegated colours, double mercerized for a beautiful sheen, and made of 100% cotton.
Medicis Wool: A very fine, non-divisible 2-ply crewel-type wool, mothproof and colourfast.

Metallic Floss: Use one strand of this six strand metallic thread to blend with other fibres, or stitch with several metallic strands together.
Pearl Cotton: Highly mercerized, twisted, non-divisible, lustrous, 100% cotton thread.

The Gentle Art
100% cotton, overdyed cotton floss

Kreinik Metallics

Braids: Round in shape to give your stitching texture and dimensional effects.

Blending Filament (includes cords & cables): Single-ply metallic thread which can be used by itself, or combined with other threads to show a subtle sheen.

Japan Threads: Synthetic, non-tarnishing gimps which give the appearance of stitching with real gold, silver, or copper.

Ombre: Softly twisted 8-ply metallic thread.
Ribbon: Soft and flexible ribbon which will lay flat on the surface of your work and bend easily.

The Amazing Benefits of Art in Child Development

Art child development

Everyone has the power of imagination. Art takes this a step further. It’s through art that children learn to create something that, until that point, was only imaginable. Therefore, they make visual manifestations of abstract ideas.

Sewing is an essential skill that not so many children learn at school. In case you love to sew and would like your kids to gain the skill too, you can start teaching them to sew by hand and then with a sewing machine as they grow up.

You can begin with toddlers or teach them once they grow into adolescents. Sewing with children is largely a process rather than product.

Essentially, if a kid can make decisions regarding fabric or thread, placement and effort they’ll be incredibly excited with whatever they create and most importantly, they’ll enjoy sewing.

The project they work on should be chosen on the basis of their hand-eye coordination and the level of fun.

Why Choose Sewing?

I attribute learning to knit as a kid and still do it to date. I learned this art because I wanted to continue to do it, not because I had to, but because it has several benefits to any child developing a life-long love of sewing. Girls, as well as boys, should be taught to sew because sewing is largely a life skill.

Click here to read about top rated sewing machines for kids.

Kids can help in the following ways:

• Self-confidence
• Independence
• It brings out creativity
• Mechanical skills
• The ability to follow instructions
• Patience
• Discipline

Kids who may be struggling in other areas of the school curriculum find expressive outlets through art. It’s a way to uncover their abilities and talents that may not otherwise be seen.

Art paves way creativity and is a special means of communicating ideas, solutions and feelings in a way other than written or verbal.

Here’s a short video explaining how a child can express their inner thoughts with art.

How Can I Incorporate More Art?

For instance, always make crafts supplies available and accessible to your kids, be it paper, pencils, crayons, clothing, thread, etc.

Celebrate the works of your kids and hang their drawings on the wall. Save it in the folder. It helps your kids feel important and appreciated.

Read books and journals. Talk to the librarian about arts and sewing related activities.

Notice the arts around you and feel free to take your family to concerts, museums or theater. Notice the arts in parks, subways and even open spaces. Start conversations regarding what you see.

Enjoy the arts at home and share the artistic interests and skills with your kids. Find out what your kids love about the art.

Also, if your kids show interest in sewing, enroll them in sewing class. If possible, keep reminding your kids’ school authorities about the importance of art in your kids’ education.

The most important thing to watch for is for the kid to want to learn to sew or for it to be made such fun if they feel scared at trying it and will change their mind later.

Art in child development paves the way for the development of career skills. Teaching your kids to sew is a little different that teaching an adult. When training kids, it’s very important also to consider the kids’ developmental age.